The True Cost of Hiring the Wrong Person

No business can truly afford the cost of hiring the wrong person. Employees who prove a poor match for their intended role - or for your company’s culture - are destined to underperform. And subpar performance has been shown to negatively impact everything from productivity and morale to profitability.

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How to Empower Women in Business

Is your company’s culture designed to empower more women in business? Encouraging gender diversity in the workplace not only opens the door to a broader range of talent, it can help you break into new markets. In fact, according to a business case put forward by the Canadian Apprenticeship Forum, recruiting, training, and retaining more women is one of the best ways to gain a competitive advantage.

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Hiring a Sales Team – What You Need to Know

Hiring a Sales Team - What You Need to Know

Not only can a powerhouse sales team give your revenue a boost, hiring the right reps virtually guarantees your product or service will gain more exposure and your client base will expand. But according to Canadian Business, premature scaling is the number one predictor of business failure – so understanding when, how, and who to hire is crucial. Here’s what you need to know if your business is considering hiring a sales team.

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5 Ways to Get Customer Reviews and Feedback

5 Ways to Get Customer Reviews and Feedback

According to one annual consumer review survey, 86% of customers (95% of millennials) read online business reviews. Even more significantly, 91% of millennials – now poised to enter their prime spending years – trust online reviews as much as they do personal recommendations. So how can you leverage statistics like these to achieve greater success with your business? Based on prevailing research, here are 5 ways to get customer reviews and feedback that inspire confidence in potential buyers.

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The 6 Biggest Money Mistakes Small Business Owners Make

The 6 Biggest Money Mistakes Small Business Owners Make

We all know how important money is for starting and growing a business, but things aren’t always so straightforward when it comes to managing our finances. The best way to avoid running into financial difficulties is to find out where others have gone wrong. So, let’s take a look at the 6 biggest money mistakes small business owners commonly make.

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Network Like a Champ – 7 Tips You Should Use

There’s no denying the power of a strong professional network. In fact, according to Small Business BC, your ability to network like a champ is critical for both business development and personal growth. Fortunately, cultivating potentially profitable relationships is a skill that can be learned like any other. Here are 7 tips you should be using to improve the success of your networking efforts.

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