“Outdated” Marketing Tactics That Still Work

Traditional marketing isn’t dead – it’s just been reborn. So, let’s take look at some “outdated” marketing tactics that still work in 2019.

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5 Valuable Soft Skills to Look for When Hiring New Employees

The value that soft skills provide is essential for cultivating business resilience. And it’s your company’s ability to adapt to change, recover from setbacks, and persist through the tough times that will lead you to greater success. With that in mind, let’s explore 5 valuable soft skills to look for when hiring new employees – and the questions that will help you uncover them.

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Onboarding New Hires – A Checklist

Following a successful recruitment process, most business owners are eager to get new hires onboard and working. But the notion that new employees can jump in and become productive without ongoing help is an outdated one. To retain the talent your business worked so hard to attract, you need a solid plan for onboarding new hires and a checklist of everything they need to succeed.

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The True Cost of Hiring the Wrong Person

No business can truly afford the cost of hiring the wrong person. Employees who prove a poor match for their intended role - or for your company’s culture - are destined to underperform. And subpar performance has been shown to negatively impact everything from productivity and morale to profitability.

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How to Empower Women in Business

Is your company’s culture designed to empower more women in business? Encouraging gender diversity in the workplace not only opens the door to a broader range of talent, it can help you break into new markets. In fact, according to a business case put forward by the Canadian Apprenticeship Forum, recruiting, training, and retaining more women is one of the best ways to gain a competitive advantage.

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Hiring a Sales Team – What You Need to Know

Hiring a Sales Team - What You Need to Know

Not only can a powerhouse sales team give your revenue a boost, hiring the right reps virtually guarantees your product or service will gain more exposure and your client base will expand. But according to Canadian Business, premature scaling is the number one predictor of business failure – so understanding when, how, and who to hire is crucial. Here’s what you need to know if your business is considering hiring a sales team.

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